Maximizing Domo Dashboard Efficiency for Real-time Analytics with Snowflake Integration
Data plays a pivotal role in shaping an organization’s approach to strategy. In a world where excessive information is readily available, it is easy for companies to lose their way in the chaos created by data. Hence, it is imperative to gain the right insights from your data. This can only be achieved by having a single source of truth for all users within an organization.
Obtaining a single source of truth is often a roadblock for most businesses due to organizational silos which operate independently and avoid sharing information with each other. The lack of cross-departmental communication can negatively impact workflow, as information is not passed freely across the organization. This can leave some departments working with inaccurate or outdated information. These and other operational inefficiencies resulting from silos also complicate how companies deliver value to customers and adversely affect profitability.
While Domo does excel at consolidating various data sources to meet business needs, its capabilities can only be enhanced by leveraging Snowflake's transformative power along with it.
Partnering Domo and Snowflake together allows organizations to unlock the true potential of their data and derive new insights and thus make better decisions. Let’s dive in and understand how these two technologies make this happen.
Snowflake can seamlessly bring together an organization’s data regardless of type, scale or origin. It is a simple yet secure self-managed platform which delivers fast performance at scale. It allows organizations to breakdown their silos to securely load data into one database making it available to all users in a collective and convenient ecosystem – the Snowflake Data Cloud.
Domo's Cloud Amplifiers allow for a simple yet secure pathway to connect to live data on the go. They facilitate a native integration with Snowflake Data Cloud enabling better decisions and flexibility while promoting Business synergy through a single source of truth. The addition of OAuth to the Snowflake - Cloud Amplifier integration improves connectivity within the business while still maintaining IT’s need for security and governance.
Magic ETL on Snowflake uses the Snowflake-Cloud Amplifier integration to give Snowflake users the power of Magic ETL transforms without moving data or requiring assistance from data engineers. While keeping your data secure inside your existing data structure, this feature makes self-serve transformation possible for low-code users and reduces the burden on engineering resources. It allows users to use Domo’ s Magic ETL to define data transformations while giving them the option to choose where the ETL executes. Magic ETL can leverage optimizations like cluster keys and cluster tables and existing partitions on a Snowflake table at execution time without additional configuration.
In short, Domo’s Cloud Amplifier and Snowflake can work together to help accomplish five practical but powerful tasks:
- Prepare and enrich data
- Create a new table in Snowflake and insert data
- Integrate and enrich data
- Configure and utilize multiple warehouses
- Create a unified source of truth
Domo's Snowflake Writeback connector is useful in pushing data from a Domo Dataset into a Snowflake database. Using Domo’s vast array of connectors, you can seamlessly transfer data, such as an RSS feed, directly into Snowflake. This setup not only simplifies the data ingestion process but also leverages Snowflake’s powerful analytics tools for advanced data processing. This data is now available to use in Domo and other products supported by Snowflake.
Use Case
For one of our Retail customers, the data to be ingested was in large volumes and often resulted in large processing times and slower turnaround time. We leveraged components like DOMO’s Cloud Amplifier, Magic ETL on Snowflake and Domo’s Snowflake Writeback connectors in compendium that helped them achieve faster retrieval of data, thereby reducing TAT by 55%.
Here’s how we were able to significantly reduce the costs incurred due to data migration across platforms:
- The cloud amplifier connectors enabled users to access real time data as they offer the flexibility to scale up and down the connector refresh time.
- We unraveled the true value of this feature by utilizing the low code Magic ETL in Domo. It permitted the users to unleash Snowflake’s computing power on the data without having to write complicated logic.
- By processing only the required amount of data – real time data was easily made accessible to the users.
Conclusion
With Domo on Snowflake, users have enhanced visibility across all verticals of an organization. This allows businesses to not only optimize operations but also drive strategic decision making.
Users are empowered with better instruments to boost their decision making through:
- Data Integration
- BI and Analytics
- App Creation
- Data Integrity
- Cloud Scale
- Security and Control
In conclusion, integrated solutions harness Domo’s sophisticated business intelligence tools and the scalable Snowflake Data Cloud to deliver insights and real-time analytics to drive data-driven business decisions.
Through these various capabilities, we at Everlign, have unlocked the transformative power of integrating Domo and Snowflake for business intelligence and analytics during a few complex implementations for some of our Fortune 500 clients.
Everlign’s team of Certified DOMO & Snowflake Consultants have provided compelling roadmaps for businesses wanting to use advanced tools to drive data-driven decision-making and future-proof their operations. Contact Us today for related consultation.
